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~person:"Haenlein, Michael"
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Haenlein, Michael
Stonham, Paul
44
Kolk, Ans
10
Rugman, Alan M.
9
Harvey, Michael
8
Moutinho, Luiz
8
Peppard, Joe
8
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European management journal : publ. twice a year for the Scottish Business School
4
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From the incoming Editor: Happy Birthday EMJ!
Haenlein, Michael
- In:
European management journal : publ. twice a year for …
30
(
2012
)
4
,
pp. 293-295
Persistent link: https://www.econbiz.de/10009987082
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2
The increasing importance of public marketing: Explanations, applications and limits of marketing within public administration
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
European management journal : publ. twice a year for …
27
(
2009
)
3
,
pp. 197-212
Persistent link: https://www.econbiz.de/10008244851
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3
The increasing importance of public marketing: Explanations, applications and limits of marketing within public administration
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
European management journal : publ. twice a year for …
27
(
2009
)
3
,
pp. 197-213
Persistent link: https://www.econbiz.de/10008889600
Saved in:
4
A Model to Determine Customer Lifetime Value in a Retail Banking Context
Haenlein, Michael
;
Kaplan, Andreas M.
;
Beeser, Anemone J.
- In:
European management journal : publ. twice a year for …
25
(
2007
)
3
,
pp. 221-234
Persistent link: https://www.econbiz.de/10007744948
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