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~isPartOf:"Journal of Happiness Studies"
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Consumer sentiment towards marketing
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International wellbeing index
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Journal of Happiness Studies
Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of business research : JBR
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Der Markt : international journal of marketing
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Journal of macromarketing
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European journal of marketing
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Journal of Business Research
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Subjective Wellbeing and its Influence on Consumer Sentiment Towards Marketing: A New Zealand Example
Ganglmair-Wooliscroft, Alexandra
;
Lawson, Rob
- In:
Journal of Happiness Studies
13
(
2012
)
1
,
pp. 149-166
Persistent link: https://www.econbiz.de/10010848319
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