Asselineau, Alexandre; Grolleau, Gilles - In: Journal of Business Strategy 43 (2021) 5, pp. 291-297
Purpose: Labeling something as “impossible” can be performative and deprive businesses from promising ideas, by activating limiting mental models and self-fulfilling prophecies. Adopting an “everything may be(come) possible” thinking as the default option can lead businesses to discover...