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Marketing management
Preismanagement
43
Pricing strategy
43
B-to-B-Marketing
15
Business-to-business marketing
15
Customer value
11
Kundenwert
11
Innovation
8
Betriebliche Wertschöpfung
5
Value creation
5
Competitive strategy
4
Consumer behaviour
4
Firm performance
4
Konsumentenverhalten
4
Market segmentation
4
Marktsegmentierung
4
Unternehmenserfolg
4
Wettbewerbsstrategie
4
Willingness to pay
4
Zahlungsbereitschaftsanalyse
4
Führungskräfte
3
Lieferantenmanagement
3
Managers
3
Supplier relationship management
3
Theorie
3
Theory
3
Befragung
2
Branchenentwicklung
2
Business cycle
2
Competitive advantage
2
Due Diligence
2
Due diligence
2
Evolutionary economics
2
Evolutionsökonomik
2
Führungsstil
2
Interview
2
Kaufentscheidung
2
Konjunktur
2
Leadership style
2
Marketingmanagement
2
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English
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Mitchell, Kevin
2
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Innovation in pricing : contemporary theories and best practices
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ECONIS (ZBW)
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1
The next frontier of the pricing profession
Mitchell, Kevin
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 391-398)
.
2018
Persistent link: https://www.econbiz.de/10011713363
Saved in:
2
The next frontier of the pricing profession
Mitchell, Kevin
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 403-409)
.
2013
Persistent link: https://www.econbiz.de/10009628006
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