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~person:"Kim, Kyung Hoon"
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Beziehungsmarketing
7
Consumer behaviour
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Customer value
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Kim, Kyung Hoon
Chebat, Jean-Charles
104
Laroche, Michel
101
Woodside, Arch G.
82
Babin, Barry J.
64
Ko, Eunju
54
Huarng, Kun-Huang
52
Beatty, Sharon E.
48
Brenes, Esteban R.
46
Bruhn, Manfred
44
Diamantopoulos, Adamantios
42
Johnston, Wesley J.
41
Walsh, Gianfranco
41
Donthu, Naveen
38
Sirgy, M. Joseph
37
Oghazi, Pejvak
34
Parida, Vinit
34
Zinkhan, George M.
34
Yang, Zhiyong
33
Merrilees, Bill
31
Pereira, Vijay
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Sharma, Piyush
31
Valette-Florence, Pierre
31
Cleveland, Mark
30
Richard, Marie-Odile
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Bartikowski, Boris
29
Geuens, Maggie
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Kraus, Sascha
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Wincent, Joakim
29
Gierl, Heribert
28
Vrontis, Demetris
28
Gustafsson, Anders
27
Homburg, Christian
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Kim, Chankon
27
Bearden, William O.
26
Martin, Drew
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Dubinsky, Alan J.
25
Grewal, Dhruv
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Marshall, Roger
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Yu, Tiffany Hui-Kuang
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Journal of business research : JBR
21
Journal of Business Research
4
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ECONIS (ZBW)
17
OLC EcoSci
4
RePEc
4
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1
Customer equity and value management of global brands : bridging theory and practice from financial and marketing perspectives : introduction to a
Journal
of
Business
Research
Spec...
Di Benedetto, C. Anthony
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3721-3724
Persistent link: https://www.econbiz.de/10011515245
Saved in:
2
Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
Saved in:
3
The influence of parasocial relationship in fashion web on customer equity
Yuan, Chun Lin
;
Moon, Hakil
;
Kim, Kyung Hoon
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 610-617
Persistent link: https://www.econbiz.de/10012544888
Saved in:
4
Digital and social media marketing in global business environment
Kim, Kyung Hoon
- In:
Journal of business research : JBR
131
(
2021
),
pp. 627-629
Persistent link: https://www.econbiz.de/10012545023
Saved in:
5
Fashion marketing trends in social media and sustainability in fashion management
Kim, Kyung Hoon
;
Kim, Eun Young
- In:
Journal of business research : JBR
117
(
2020
),
pp. 508-509
Persistent link: https://www.econbiz.de/10012287953
Saved in:
6
How to "Nudge" your consumers toward sustainable fashion consumption : an fMRI inbvestigation
Lee, Eun-Ju
;
Choi, Hanah
;
Han, Jinghe
;
Kim, Dong-hyun
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 642-651
Persistent link: https://www.econbiz.de/10012288078
Saved in:
7
Sustainable marketing activities of traditional fashion market and brand loyalty
Jung, Jaesuk
;
Kim, Sang Jin
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 294-301
Persistent link: https://www.econbiz.de/10012417131
Saved in:
8
The effect of environmental cues on the purchase intention of sustainable products
Lee, Eung Jin
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 425-433
Persistent link: https://www.econbiz.de/10012417149
Saved in:
9
The role of design innovation in understanding purchase behavior of augmented products
Kim, Sang Jin
;
Kim, Kyung Hoon
;
Choi, Jeonghye
- In:
Journal of business research : JBR
99
(
2019
),
pp. 354-362
Persistent link: https://www.econbiz.de/10012023659
Saved in:
10
Sustainable fashion index model and its implication
Wang, Huanzhang
;
Liu, Honglei
;
Kim, Sang Jin
;
Kim, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 430-437
Persistent link: https://www.econbiz.de/10012023673
Saved in:
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