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Journal of business research : JBR
473
Global journal of business research : GJBR
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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491
Imagefeedback- und Imagetransfer-Effekte des Produktportfolios einer Marke
Strebinger, Andreas
- In:
Die Unternehmung : Swiss journal of business research …
58
(
2004
)
3/4
,
pp. 279-300
Persistent link: https://www.econbiz.de/10002122193
Saved in:
492
Der Einfluss der Produktvertrautheit auf den Country-of-Origin-Effekt
Scholzen, Jan N.
;
Schmidt, Ralf
- In:
Die Unternehmung : Swiss journal of business research …
57
(
2003
)
2
,
pp. 101-113
Persistent link: https://www.econbiz.de/10001751554
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