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~person:"DeSarbo, Wayne S."
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DeSarbo, Wayne S.
Shankar, Ravi
16
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10
Yang, Feng
10
DeSarbo, Wayne
9
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8
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7
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Journal of modelling in management
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1
Examining the behavioral manifestations of fan avidity in sports marketing
DeSarbo, Wayne S.
;
Madrigal, Robert
- In:
Journal of modelling in management
6
(
2011
)
1
,
pp. 79-100
Persistent link: https://www.econbiz.de/10008887290
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2
A new constrained stochastic multidimensional scaling vector model: An application to the perceived importance of leadership attributes
Scott, Crystal J.
;
DeSarbo, Wayne S.
- In:
Journal of modelling in management
6
(
2011
)
1
,
pp. 7-33
Persistent link: https://www.econbiz.de/10008887293
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3
Exploring intra-industry competitive heterogeneity: The identification of latent competitive groups
DeSarbo, Wayne S.
;
Wang, Qiong
;
Blanchard, Simon J.
- In:
Journal of modelling in management
5
(
2010
)
2
,
pp. 94-124
Persistent link: https://www.econbiz.de/10008437942
Saved in:
4
Revisiting customer value analysis in a heterogeneous market
DeSarbo, Wayne S.
;
Ebbes, Peter
;
Fong, Duncan K.H.
; …
- In:
Journal of modelling in management
5
(
2010
)
1
,
pp. 8-25
Persistent link: https://www.econbiz.de/10008386167
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