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Search: "Journal of strategic marketing"
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Journal of strategic marketing
16
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OLC EcoSci
9
ECONIS (ZBW)
7
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1
How departments' decision-making influence and interdepartmental dynamics relate to two facets of strategic market orientation
Oswald, Monika
;
Brettel, Malte
;
Engelen, Andreas
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 483-507
Persistent link: https://www.econbiz.de/10009663981
Saved in:
2
How departments' decision-making influence and interdepartmental dynamics relate to two facets of strategic market orientation
Oswald, Monika
;
Brettel, Malte
;
Engelen, Andreas
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 483-508
Persistent link: https://www.econbiz.de/10010026079
Saved in:
3
Opportunity recognition by growing SMEs : a managerial or entrepreneurial function?
Hulbert, Bev
;
Taghian, Mehdi
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 616-642
Persistent link: https://www.econbiz.de/10011479479
Saved in:
4
Developing strategic marketing through the use of marketing networks
Rocks, Steve
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
13
(
2005
)
2
,
pp. 81-92
Persistent link: https://www.econbiz.de/10007227900
Saved in:
5
Conditions of departmental power : a strategic contingency exploration of marketing's customer-connecting role
Voss, Corina Marx
;
Brettel, Malte
- In:
Journal of strategic marketing
21
(
2013
)
2
,
pp. 160-178
Persistent link: https://www.econbiz.de/10009732207
Saved in:
6
Conditions of departmental power: a strategic contingency exploration of marketing's customer-connecting role
Voss, Corina Marx
;
Brettel, Malte
- In:
Journal of strategic marketing
21
(
2013
)
2
,
pp. 160-178
Persistent link: https://www.econbiz.de/10010095371
Saved in:
7
Antecedents of interaction orientation : the influence of organizational and behavioral characteristics
Thalmann, Julia Kristin
;
Brettel, Malte
- In:
Journal of strategic marketing
20
(
2012
)
5
,
pp. 425-445
Persistent link: https://www.econbiz.de/10009657385
Saved in:
8
Antecedents of interaction orientation: the influence of organizational and behavioral characteristics
Thalmann, Julia
;
Brettel, Malte
- In:
Journal of strategic marketing
20
(
2012
)
5
,
pp. 425-446
Persistent link: https://www.econbiz.de/10010017759
Saved in:
9
Strategic alliances as an element of innovative marketing in SMEs
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
19
(
2011
)
1
,
pp. 91-104
Persistent link: https://www.econbiz.de/10008936986
Saved in:
10
Strategic alliances as an element of innovative marketing in SMEs
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
19
(
2011
)
1
,
pp. 91-105
Persistent link: https://www.econbiz.de/10008844986
Saved in:
11
Innovation marketing in SMEs : an empirical study
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
17
(
2009
)
5
,
pp. 383-396
Persistent link: https://www.econbiz.de/10003916841
Saved in:
12
Innovative marketing in SMEs: an empirical study
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
17
(
2009
)
5
,
pp. 383-396
Persistent link: https://www.econbiz.de/10008328409
Saved in:
13
Sustainable tourism marketing at a World Heritage site
Gilmore, Audrey
;
Carson, David
;
Ascenção, Mário
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 253-264
Persistent link: https://www.econbiz.de/10003494084
Saved in:
14
Sustainable tourism marketing at a World Heritage site
Gilmore, Audrey
;
Carson, David
;
Ascenção, Mário
- In:
Journal of strategic marketing
15
(
2007
)
2
,
pp. 253-264
Persistent link: https://www.econbiz.de/10007769787
Saved in:
15
Let marketers reclaim corporate strategy
Mattsson, Jan
;
Ramaseshan, Ram
;
Carson, David
- In:
Journal of strategic marketing
14
(
2006
)
2
,
pp. 165-174
Persistent link: https://www.econbiz.de/10007261695
Saved in:
16
Celtic marketing: the fusion and companionship of art and science
Mcauley, Andrew
;
Carson, David
;
Gilmore, Audrey
- In:
Journal of strategic marketing
14
(
2006
)
1
,
pp. 89
Persistent link: https://www.econbiz.de/10007225594
Saved in:
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