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Journal of strategic marketing
12
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ECONIS (ZBW)
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1
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
2
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
3
Franchisee advisory councils and justice : franchisees finding their voice
Grace, Anthony
;
Frazer, Lorelle
;
Weaven, Scott
; …
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10013170060
Saved in:
4
A Western franchise in Shanghai, China : a late entrant's success
Roberts, R. E.
;
Frazer, Lorelle
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10013492874
Saved in:
5
Female franchisees : a lost opportunity for franchising sector growth?
Thaichon, Park
;
Weaven, Scott
;
Quach, Sara
;
Bodey, Kelli
; …
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 107-122
Persistent link: https://www.econbiz.de/10012202797
Saved in:
6
What to expect after the honeymoon : evolutionary psychology of part-time franchising
Thaichon, Park
;
Weaven, Scott
;
Quach, Sara
;
Baker, Brent
; …
- In:
Journal of strategic marketing
28
(
2020
)
8
,
pp. 702-726
Persistent link: https://www.econbiz.de/10012313935
Saved in:
7
Marketing logics, ambidexterity and influence
Tollin, Karin
;
Schmidt, Marcus
;
Engelen, Andreas
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 509-534
Persistent link: https://www.econbiz.de/10009663977
Saved in:
8
Sustainability in business : understanding meanings, triggers and enablers
Tollin, Karin
;
Vej, Jesper
- In:
Journal of strategic marketing
20
(
2012
)
7
,
pp. 625-641
Persistent link: https://www.econbiz.de/10009687213
Saved in:
9
Marketing logics, ambidexterity and influence
Tollin, Karin
;
Schmidt, Marcus
- In:
Journal of strategic marketing
20
(
2012
)
6
,
pp. 509-535
Persistent link: https://www.econbiz.de/10010026080
Saved in:
10
Sustainability in business: understanding meanings, triggers and enablers
Tollin, Karin
;
Vej, Jesper
- In:
Journal of strategic marketing
20
(
2012
)
7
,
pp. 625-641
Persistent link: https://www.econbiz.de/10010045464
Saved in:
11
Mindsets in marketing for product innovation : an explorative analysis of chief marketing executives' ideas and beliefs about how to increase their firms' innovation capability
Tollin, Karin
- In:
Journal of strategic marketing
16
(
2008
)
5
,
pp. 363-390
Persistent link: https://www.econbiz.de/10003797124
Saved in:
12
Mindsets in Marketing for Product Innovation: An Explorative Analysis of Chief Marketing Executives' Ideas and Beliefs about How to Increase Their Firms' Innovation Capability
Tollin, Karin
- In:
Journal of strategic marketing
16
(
2008
)
5
,
pp. 363-390
Persistent link: https://www.econbiz.de/10008152309
Saved in:
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