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Taghian, Mehdi
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Journal of strategic marketing
7
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ECONIS (ZBW)
6
OLC EcoSci
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1
Green consumption : strategic retail considerations and consumer confidence
D'Souza, Clare M.
;
Taghian, Mehdi
;
Hall, John
;
Plant, Elaine
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 18-36
Persistent link: https://www.econbiz.de/10014302702
Saved in:
2
Ecolabels information and consumer self-confidence in decision making : a strategic imperative
D'Souza, Clare M.
;
Taghian, Mehdi
;
Brouwer, Anne Renée
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 141-157
Persistent link: https://www.econbiz.de/10012484044
Saved in:
3
Small and medium size firm's marketing competitive advantage and environmental initiatives in the Middle East
D'Souza, Clare M.
;
Taghian, Mehdi
- In:
Journal of strategic marketing
26
(
2018
)
7
,
pp. 568-582
Persistent link: https://www.econbiz.de/10011976362
Saved in:
4
An evaluation of the role of green marketing and a firm's internal practices for environmental sustainability
D'Souza, Clare M.
;
Taghian, Mehdi
;
Sullivan Mort, Gillian
; …
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 600-615
Persistent link: https://www.econbiz.de/10011479473
Saved in:
5
Opportunity recognition by growing SMEs : a managerial or entrepreneurial function?
Hulbert, Bev
;
Taghian, Mehdi
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 616-642
Persistent link: https://www.econbiz.de/10011479479
Saved in:
6
Market fit and business performance : an empirical investigation
Taghian, Mehdi
;
Shaw, Robin N.
- In:
Journal of strategic marketing
18
(
2010
)
5
,
pp. 395-415
Persistent link: https://www.econbiz.de/10008698539
Saved in:
7
Market fit and business performance: an empirical investigation
Taghian, Mehdi
;
Shaw, Robin
- In:
Journal of strategic marketing
18
(
2010
)
5
,
pp. 395-416
Persistent link: https://www.econbiz.de/10008453848
Saved in:
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