//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
~person:"Harrigan, Paul"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of strategic marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
3
Relationship marketing
3
Social Web
2
Social web
2
Business start-up
1
Customer value
1
E-commerce
1
Electoral campaign
1
Electronic Commerce
1
Entrepreneurs
1
Entrepreneurship
1
Entrepreneurship approach
1
Game theory
1
Internet marketing
1
KMU
1
Kundenwert
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Online-Marketing
1
Partial least squares
1
Partielle kleinste Quadrate
1
Political marketing
1
Political party
1
Politische Partei
1
SME
1
Spieltheorie
1
Sudan
1
Technologie
1
Technology
1
Unternehmensgründung
1
Unternehmer
1
Voting behaviour
1
Wahlkampf
1
Wahlverhalten
1
customer engagement initiatives
1
customer relationship management (CRM)
1
entrepreneurial
1
entrepreneurship
1
marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Undetermined
1
Author
All
Harrigan, Paul
Piercy, Nigel
31
Strong, Carolyn
30
Gilmore, Audrey
19
Dibb, Sally
14
Mattsson, Jan
11
Simkin, Lyndon
11
Carson, David
10
Crick, Dave
10
Smith, Katherine Taken
10
Strong, Carolyn A.
10
Wright, Sheila
10
Lane, Nikala
9
O'Cass, Aron
9
Piercy, Nigel F.
9
Lim, Weng Marc
8
Martin, Brett
8
Piercy, Niall
8
Ashill, Nicholas
7
Polonsky, Michael J.
7
Taghian, Mehdi
7
Thaichon, Park
7
Brettel, Malte
6
Crick, James M.
6
D'Souza, Clare M.
6
Diamantopoulos, Adamantios
6
Frazer, Lorelle
6
Karakaya, Fahri
6
Leenders, Mark A. A. M.
6
Rahman, Kaleel
6
Rod, Michel
6
Roy, Sanjit
6
Roy, Sanjit Kumar
6
Simmons, Geoff
6
Tollin, Karin
6
Bang, Nguyen
5
Doherty, Bob
5
Engelen, Andreas
5
Hooley, Graham
5
Lamberti, Lucio
5
more ...
less ...
Published in...
All
Journal of strategic marketing
5
Source
All
ECONIS (ZBW)
4
OLC EcoSci
1
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
A relationship marketing orientation in politics : young voters' perceptions of political brands' use of social media
Abid, Aman
;
Harrigan, Paul
;
Roy, Sanjit
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 359-374
Persistent link: https://www.econbiz.de/10012515863
Saved in:
2
Exploring entrepreneurial marketing
Miles, Morgan P.
;
Gilmore, Audrey
;
Harrigan, Paul
; …
- In:
Journal of strategic marketing
23
(
2015
)
2
,
pp. 94-111
Persistent link: https://www.econbiz.de/10011305975
Saved in:
3
CRM to social CRM : the integration of new technologies into customer relationship management
Choudhury, Musfiq Mannan
;
Harrigan, Paul
- In:
Journal of strategic marketing
22
(
2014
)
2
,
pp. 149-176
Persistent link: https://www.econbiz.de/10010359556
Saved in:
4
Exploring and explaining SME marketing : investigating e-CRM using a mixed methods approach
Harrigan, Paul
;
Ramsey, Elaine
;
Ibbotson, Patrick
- In:
Journal of strategic marketing
20
(
2012
)
2
,
pp. 127-163
Persistent link: https://www.econbiz.de/10009630780
Saved in:
5
Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach
Harrigan, Paul
;
Ramsey, Elaine
;
Ibbotson, Patrick
- In:
Journal of strategic marketing
20
(
2012
)
2
,
pp. 127-164
Persistent link: https://www.econbiz.de/10009965907
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->