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Search: "Kaur Ghuman, Mandeep"
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India
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Consumer behaviour
6
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Behavioural finance
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Basel Accord
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Brand image
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Celebrity endorsement
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Frauen
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Weibliche Arbeitskräfte
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Women
3
Women workers
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Capital income
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Cognition
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English
22
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Kaur Ghuman, Mandeep
22
Mann, Bikram Jit Singh
6
Vohra, Tina
4
Kapoor, Samriti
3
Parmar, Yadvinder
3
Verma, Nidhi
2
Arora, Aditi
1
Bajaj, Isha
1
Bhalla, G. S.
1
Huang, Li
1
Kaur, Kamalpreet
1
Madden, Thomas Justin
1
Nanda, Kajole
1
Narang, Sweety
1
Roth, Martin S.
1
Soni, Pavleen
1
Vohra, Jyoti
1
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Global business review
4
Metamorphosis : a journal of management research
2
Asia-Pacific journal of management research and innovation : APJMRI
1
Corporate reputation review : an international journal
1
Integrating new technologies in international business : opportunities and challenges
1
International journal of Indian culture and business management : IJICBM
1
International journal of economics and accounting : IJEA
1
International journal of law and management : IJLMA
1
Journal of financial regulation and compliance : an international journal
1
Journal of global marketing
1
Journal of marketing communications
1
Managerial finance
1
South Asian journal of management : SAJM
1
Strong brands, strong relationships
1
The IUP journal of financial risk management : IJFRM
1
The IUP journal of management research : IJMR
1
The international review of retail, distribution and consumer research
1
Vision : the journal of business perspective
1
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ECONIS (ZBW)
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1
A new scale to capture the multidimensionality of celebrity image
Mann, Bikram Jit Singh
;
Parmar, Yadvinder
;
Kaur Ghuman, …
- In:
Global business review
24
(
2023
)
6
,
pp. 1251-1275
Persistent link: https://www.econbiz.de/10014432918
Saved in:
2
Examining the relationship among customer experience, bank image, and trust : a multichannel banking perspective
Verma, Nidhi
;
Kaur Ghuman, Mandeep
- In:
Journal of global marketing
36
(
2023
)
2
,
pp. 141-164
Persistent link: https://www.econbiz.de/10014321502
Saved in:
3
Multichannel banking and customer experience : a literature review of channels as a moderator
Verma, Nidhi
;
Kaur Ghuman, Mandeep
- In:
Integrating new technologies in international business …
,
(pp. 119-130)
.
2022
Persistent link: https://www.econbiz.de/10014382880
Saved in:
4
Validating multi-dimensional model of financial literacy using confirmatory factor analysis
Bajaj, Isha
;
Kaur Ghuman, Mandeep
- In:
Managerial finance
48
(
2022
)
9/10
,
pp. 1488-1512
Persistent link: https://www.econbiz.de/10013390827
Saved in:
5
Nature and extent of advertisements broadcast on Indian TV : implications for society and media
Vohra, Jyoti
;
Kaur Ghuman, Mandeep
;
Soni, Pavleen
- In:
International journal of Indian culture and business …
22
(
2021
)
3
,
pp. 326-349
Persistent link: https://www.econbiz.de/10012511222
Saved in:
6
Evaluating the efficiency of university departments : an application of data envelopment analysis
Kaur Ghuman, Mandeep
;
Bhalla, G. S.
- In:
International journal of economics and accounting : IJEA
10
(
2021
)
4
,
pp. 450-466
Persistent link: https://www.econbiz.de/10012669232
Saved in:
7
Measuring celebrity equity : unearthing the consumer knowledge structure associations
Kaur Ghuman, Mandeep
;
Parmar, Yadvinder
;
Mann, Bikram …
- In:
Global business review
22
(
2021
)
3
,
pp. 797-820
Persistent link: https://www.econbiz.de/10012591520
Saved in:
8
Impact of celebrity endorser as in-store stimuli on impulse buying
Parmar, Yadvinder
;
Mann, Bikram Jit Singh
;
Kaur Ghuman, …
- In:
The international review of retail, distribution and …
30
(
2020
)
5
,
pp. 576-595
Persistent link: https://www.econbiz.de/10012315163
Saved in:
9
Determinants of diffusion and adoption of ATM cum debit cards in Indian banking sector
Kaur, Kamalpreet
;
Kaur Ghuman, Mandeep
- In:
Global business review
21
(
2020
)
5
,
pp. 1263-1278
Persistent link: https://www.econbiz.de/10012307898
Saved in:
10
What and how to communicate about a corporate brand with the consumers : an exploratory study
Mann, Bikram Jit Singh
;
Kaur Ghuman, Mandeep
- In:
Journal of marketing communications
24
(
2018
)
3
,
pp. 230-249
Persistent link: https://www.econbiz.de/10011852950
Saved in:
11
Profiling customers based on their social risk perception : a cluster analysis approach
Kaur Ghuman, Mandeep
;
Mann, Bikram Jit Singh
- In:
Metamorphosis : a journal of management research
17
(
2018
)
1
,
pp. 41-52
Persistent link: https://www.econbiz.de/10011893869
Saved in:
12
The impact of Basel norms on the capital and risk behavior of Indian banks
Kapoor, Samriti
;
Kaur Ghuman, Mandeep
- In:
The IUP journal of financial risk management : IJFRM
15
(
2018
)
4
,
pp. 7-22
Persistent link: https://www.econbiz.de/10011989387
Saved in:
13
Factors influencing the choice of financial advisor by women stock investors in Punjab : an empirical study
Kaur Ghuman, Mandeep
;
Vohra, Tina
- In:
International journal of law and management : IJLMA
59
(
2017
)
2
,
pp. 192-201
Persistent link: https://www.econbiz.de/10011703412
Saved in:
14
Bank-led financial inclusion and human development : evidence from India
Nanda, Kajole
;
Kaur Ghuman, Mandeep
- In:
South Asian journal of management : SAJM
24
(
2017
)
1
,
pp. 114-140
Persistent link: https://www.econbiz.de/10011740904
Saved in:
15
Basel III norms : a SWOT and TOWS approach
Kapoor, Samriti
;
Kaur Ghuman, Mandeep
- In:
Vision : the journal of business perspective
21
(
2017
)
3
,
pp. 250-258
Persistent link: https://www.econbiz.de/10011833387
Saved in:
16
Women investors : a literature review
Vohra, Tina
;
Kaur Ghuman, Mandeep
- In:
Metamorphosis : a journal of management research
16
(
2017
)
1
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011815890
Saved in:
17
Awareness and stock market participation of women : a comparative study of stock investors and non-investors
Vohra, Tina
;
Kaur Ghuman, Mandeep
- In:
The IUP journal of management research : IJMR
15
(
2016
)
4
,
pp. 22-38
Persistent link: https://www.econbiz.de/10011635644
Saved in:
18
Antecedents of consumer preference for information sources for acquiring corporate information
Kaur Ghuman, Mandeep
;
Mann, Bikram Jit Singh
- In:
Corporate reputation review : an international journal
18
(
2015
)
4
,
pp. 353-371
Persistent link: https://www.econbiz.de/10011476444
Saved in:
19
Anthropomorphism and consumer-brand relationships : a cross-cultural analysis
Kaur Ghuman, Mandeep
;
Huang, Li
;
Madden, Thomas Justin
; …
- In:
Strong brands, strong relationships
,
(pp. 135-148)
.
2015
Persistent link: https://www.econbiz.de/10011313577
Saved in:
20
Financial literacy among university students : a study of Guru Nanak Dev University, Amritsar, Punjab
Kaur Ghuman, Mandeep
;
Vohra, Tina
;
Arora, Aditi
- In:
Asia-Pacific journal of management research and …
11
(
2015
)
2
,
pp. 143-152
Persistent link: https://www.econbiz.de/10011383599
Saved in:
21
Adoption of Basel norms : a review of empirical evidences
Kaur Ghuman, Mandeep
;
Kapoor, Samriti
- In:
Journal of financial regulation and compliance : an …
23
(
2015
)
3
,
pp. 271-284
Persistent link: https://www.econbiz.de/10011342787
Saved in:
22
Impact of firm-specific attributes on shareholder value creation of Indian companies : an empirical analysis
Narang, Sweety
;
Kaur Ghuman, Mandeep
- In:
Global business review
15
(
2014
)
4
,
pp. 847-866
Persistent link: https://www.econbiz.de/10011347013
Saved in:
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