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~type_genre:"Aufsatz in Zeitschrift"
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Managing the process of channel alignment : model-driven strategy development in a multinational corporation
Wehmeyer, Kai
;
Kipp, Alexander
;
Riemer, Kai
- In:
Business process management journal
15
(
2009
)
1
,
pp. 48-73
Persistent link: https://www.econbiz.de/10003830444
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