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~isPartOf:"The journal of consumer marketing"
~person:"Brandstätter, Marion"
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Brandstätter, Marion
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The journal of consumer marketing
Marketing : ZFP ; journal of research and management
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Attribution of symbolic brand meaning : the interplay of consumers, brands and reference groups
Hammerl, Manfred
;
Dorner, Florian
;
Foscht, Thomas
; …
- In:
The journal of consumer marketing
33
(
2016
)
1
,
pp. 32-40
Persistent link: https://www.econbiz.de/10011472842
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