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~person:"Böckenholt, Ulf"
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Böckenholt, Ulf
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Marketing letters : a journal of research in marketing
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On the limits of research rigidity : the number of items in a scale
Böckenholt, Ulf
;
Lehmann, Donald R.
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
3
,
pp. 257-260
Persistent link: https://www.econbiz.de/10011312238
Saved in:
2
Consumer and managerial goals in assortment choice and design
Kahn, Barbara E.
;
Chernev, Alexander
;
Böckenholt, Ulf
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10010401332
Saved in:
3
Towards a brain-to-society systems model of individual choice
Dubé, Laurette
;
Bechara, Antoine
;
Böckenholt, Ulf
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 323-336
Persistent link: https://www.econbiz.de/10003774348
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