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Marketing cultural attractions : understanding non-attendance and visitation barriers
Kay, Pandora L.
;
Wong, Emma
;
Polonsky, Michael Jay
- In:
Marketing intelligence & planning
27
(
2009
)
6
,
pp. 833-854
Persistent link: https://www.econbiz.de/10009526319
Saved in:
2
Marketing cultural attractions: understanding non-attendance and visitation barriers
Kay, Pandora L.
;
Wong, Emma
;
Polonsky, Michael Jay
- In:
Marketing intelligence & planning
27
(
2009
)
6
,
pp. 833
Persistent link: https://www.econbiz.de/10008316506
Saved in:
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