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Understanding user-generated content and customer engagement on Facebook business pages
Yang, Mochen
;
Ren, Yuqing
;
Adomavicius, Gediminas
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 839-855
Persistent link: https://www.econbiz.de/10012118893
Saved in:
2
Mind the gap : accounting for measurement error and misclassification in variables generated via data mining
Yang, Mochen
;
Adomavicius, Gediminas
;
Burtch, Gordon
; …
- In:
Information systems research : ISR
29
(
2018
)
1
,
pp. 4-24
Persistent link: https://www.econbiz.de/10011866140
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