//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Steffes, Erin"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Credit card
1
Konsumentenverhalten
1
Kreditkarte
1
Kundenbindungsprogramm
1
Loyalty program
1
Matching
1
Profitability
1
Propensity to save
1
Rentabilität
1
Sparquote
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Undetermined
1
Author
All
Bakhtiari, Ali
2
Steffes, Erin
2
Murthi, B. P. S.
1
Murthi, B.P.S.
1
Published in...
All
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of financial services marketing : JFSM
6
European journal of operational research : EJOR
2
International journal of bank marketing
2
European Journal of Operational Research
1
Journal of marketing education : JME
1
Source
All
ECONIS (ZBW)
1
OLC EcoSci
1
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Evaluating the effect of affinity card programs on customer profitability using propensity score matching
Bakhtiari, Ali
;
Murthi, B. P. S.
;
Steffes, Erin
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
2
,
pp. 83-97
Persistent link: https://www.econbiz.de/10009758381
Saved in:
2
Evaluating the Effect of Affinity Card Programs on Customer Profitability Using Propensity Score Matching
Bakhtiari, Ali
;
Murthi, B.P.S.
;
Steffes, Erin
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
2
,
pp. 83-97
Persistent link: https://www.econbiz.de/10010109602
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->