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National brands and private brands communication in Japan : an explanation of the low private brands market share
Suyama, Keisuke
;
Umemoto, Haruo
;
Suzuki, Yuya
- In:
The Japanese economy : translations and studies
32
(
2004
)
3
,
pp. 105-124
Persistent link: https://www.econbiz.de/10003192440
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