//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Relationship marketing"
~person:"Fränzel, Nils"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Swoboda, Bernhard"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Augmented reality
1
Befragung
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Confidence
1
Consumer behaviour
1
Customer satisfaction
1
Deutschland
1
E-commerce
1
Einzelhandel
1
Electronic Commerce
1
Erweiterte Realität
1
Germany
1
Innovation adoption
1
Innovationsakzeptanz
1
Internet marketing
1
Interview
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Markenführung
1
Markenimage
1
Omni-Channel Retailing
1
Omni-Channel-Specific Instruments
1
Online Brand Equity
1
Online Trust
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Online-Specific Instruments
1
Repurchase Intention
1
Retail trade
1
Robot
1
Roboter
1
Social Web
1
Social web
1
Textile distribution
1
Textilhandel
1
Vertrauen
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Fränzel, Nils
Swoboda, Bernhard
24
Foscht, Thomas
14
Schramm-Klein, Hanna
6
Angerer, Thomas
3
Berg, Bettina
2
Janz, Markus
2
Winters, Amelie
2
Zentes, Joachim
2
Ernstreiter, Karin
1
Jacobs, Nele
1
Kabuth, Peter
1
Maloles, Cesar
1
Morschett, Dirk
1
Riedl, Heike
1
Sinha, Indrajit
1
more ...
less ...
Published in...
All
Marketing : ZFP ; journal of research and management
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How online trust and online brand equity translate online- and omni-channel-specific instruments into repurchase intentions
Swoboda, Bernhard
;
Winters, Amelie
;
Fränzel, Nils
- In:
Marketing : ZFP ; journal of research and management
43
(
2021
)
1/2
,
pp. 37-53
Persistent link: https://www.econbiz.de/10012600955
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->