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The IUP journal of business strategy : IJBS
9
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ECONIS (ZBW)
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1
How information systems enable digital transformation : a focus on business models and value co-production
Delmond, Marie-Hélène
;
Coelho, Fabien
;
Keravel, Alain
; …
- In:
The IUP journal of business strategy : IJBS
14
(
2017
)
3
,
pp. 7-40
Persistent link: https://www.econbiz.de/10011773373
Saved in:
2
"Going global" : the case of Chinese brands
George, Jijo
;
Anand Kumar, S. Victor
- In:
The IUP journal of business strategy : IJBS
14
(
2017
)
3
,
pp. 41-57
Persistent link: https://www.econbiz.de/10011773388
Saved in:
3
Innovation for creating sustainable lifestyle brands : a case study
Mankodi, Kunal
- In:
The IUP journal of business strategy : IJBS
13
(
2016
)
2
,
pp. 24-34
Persistent link: https://www.econbiz.de/10011538452
Saved in:
4
Demand chain management : enhancing customer lifetime value through integration of marketing and supply chain management
Madhani, Pankaj M.
- In:
The IUP journal of business strategy : IJBS
12
(
2015
)
3
,
pp. 7-26
Persistent link: https://www.econbiz.de/10011412145
Saved in:
5
Value chains for integrating small producers into market : small-scale organic turmeric processing enterprises in Orissa
Reji, Edakkandi Meethal
- In:
The IUP journal of business strategy : IJBS
10
(
2013
)
2
,
pp. 38-49
Persistent link: https://www.econbiz.de/10009773150
Saved in:
6
Value creation through integration of supply chain management and marketing strategy
Madhani, Pankaj M.
- In:
The IUP journal of business strategy : IJBS
9
(
2012
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10009569483
Saved in:
7
The battle of private and national brands : strategies to win a losing battle against the private brands in India
Shetty, A. Shivakanth
;
Manoharan, S.
- In:
The IUP journal of business strategy : IJBS
9
(
2012
)
3
,
pp. 32-45
Persistent link: https://www.econbiz.de/10009660086
Saved in:
8
Value creation by family-owned businesses : a literature review
Pradhan, Sudeepta
;
Ranajee
- In:
The IUP journal of business strategy : IJBS
9
(
2012
)
4
,
pp. 35-45
Persistent link: https://www.econbiz.de/10009714887
Saved in:
9
Importance of "trust factor" in corporate branding
Ghosh, Lopamudra
;
Roy, Subhadip
- In:
The IUP journal of business strategy : IJBS
8
(
2011
)
4
,
pp. 55-62
Persistent link: https://www.econbiz.de/10009425860
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