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Search: "The international journal of bank marketing : IJBM"
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Consumer behaviour
135
Konsumentenverhalten
135
Bank
102
Beziehungsmarketing
85
Relationship marketing
85
Customer satisfaction
66
Kundenzufriedenheit
66
Electronic Banking
63
Electronic banking
63
Dienstleistungsqualität
58
Service quality
58
Financial services
54
Finanzdienstleistung
53
Personal banking
48
Privatkundengeschäft
48
India
30
Indien
30
Banking
28
Innovation adoption
28
Innovationsakzeptanz
28
Confidence
27
Vertrauen
27
Bankgeschäft
20
Banking services
20
Banks
18
Trust
18
Corporate Social Responsibility
17
Corporate social responsibility
17
Mobile Business
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Mobile business
15
Brand management
14
Markenführung
14
Consumer attitudes
13
Großbritannien
13
Islamic finance
13
Islamisches Finanzsystem
13
Mobile banking
13
United Kingdom
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Baumann, Chris
8
Babakus, Emin
5
Devlin, James
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Hamin, Hamin
5
Roy, Sanjit Kumar
5
Yavas, Ugur
5
Blankson, Charles
4
Brun, Isabelle
4
Butt, Muhammad Mohsin
4
Dimitriadis, Sergios
4
Fernandes, Josiane
4
Jaramillo, Fernando
4
Koku, Paul Sergius
4
Mäenpää, Irinja
4
Pérez, Andrea
4
Raijas, Anu
4
Rajaobelina, Lova
4
Scharf, Edson Roberto
4
Worthington, Steve
4
Amin, Muslim
3
Buil, Isabel
3
Drennan, Judy
3
Eriksson, Kent
3
Eser, Zeliha
3
Gan, Christopher
3
Girard, Tulay
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Guillén, Marta Estrada
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Kaura, Vinita
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Pinar, Musa
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Rahman, Zillur
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Robson, Julie
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Rodríguez del Bosque, Ignacio A.
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Roig, Juan Carlos Fandos
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The international journal of bank marketing : IJBM
426
Source
All
ECONIS (ZBW)
323
OLC EcoSci
103
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11
Relationship marketing strategies of Indian banks in the wake of the global economic slowdown
Roy, Sanjit Kumar
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009581875
Saved in:
12
Managing brand identity : effects on the employees
Bravo, Rafael
;
Buil, Isabel
;
De Chernatony, Leslie
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 2-23
Persistent link: https://www.econbiz.de/10011617832
Saved in:
13
Brand value proposition for bank customers in India
Moorthi, Y. L. R.
;
Mohan, Bijuna C.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 24-44
Persistent link: https://www.econbiz.de/10011617835
Saved in:
14
The impact of personalization and compatibility with past experience on e-banking usage
Wang, May
;
Cho, Stella
;
Denton, Trey
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 45-55
Persistent link: https://www.econbiz.de/10011617838
Saved in:
15
Buying CSR with employees' pensions? : the effect of social responsible investments on Norwegian SMEs' choice of pension fund management : a conjoint survey
Biong, Harald
;
Silkoset, Ragnhild
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 56-74
Persistent link: https://www.econbiz.de/10011617842
Saved in:
16
Taxonomy of payments : a repertory grid analysis
Hedman, Jonas
;
Tan, Felix B.
;
Holst, Jacques
;
Kjeldsen, …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 75-96
Persistent link: https://www.econbiz.de/10011617849
Saved in:
17
Banking system trust, bank trust, and bank loyalty
Esterik-Plasmeijer, Pauline W. J. van
;
Raaij, Willem …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 97-111
Persistent link: https://www.econbiz.de/10011617852
Saved in:
18
Personal traits and customer responses to CSR perceptions in the banking sector
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
1
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011617865
Saved in:
19
The mediating role of hedonic motivation on the relationship between adoption of e-banking and its determinants
Salimon, Maruf Gbadebo
;
Bin Yusoff, Rushami Zien
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 558-582
Persistent link: https://www.econbiz.de/10011725697
Saved in:
20
Generation difference in hiring financial planners in Malaysia
Meysam Safari
;
Shaheen Mansori
;
Sesaiah, Stephen
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 583-595
Persistent link: https://www.econbiz.de/10011725699
Saved in:
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