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subject:"Konsumentenverhalten"
~isPartOf:"Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag"
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Konsumentenverhalten
Consumer behaviour
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Deutschland
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Diversification
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Diversifikation
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Germany
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Handelsmarketing
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Retail assortment
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Retail marketing
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Sortiment
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Morschett, Dirk
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Zentes, Joachim
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
Marketing : ZFP ; journal of research and management
2
The international review of retail, distribution and consumer research
2
Food, people and society : a european perspective of consumer's food choices ; with 63 tables
1
Gabler Edition Wissenschaft
1
International journal of retail & distribution management
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ECONIS (ZBW)
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Sortimentsdiversifikation im Handel - eine theoretische und empirische Analyse
Zentes, Joachim
;
Morschett, Dirk
- In:
Konsumentenverhaltensforschung im 21. Jahrhundert : …
,
(pp. 159-183)
.
2004
Persistent link: https://www.econbiz.de/10002516304
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