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person:"Pereira, Arun"
~subject:"Internet"
~subject:"Consumer behaviour"
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Pereira, Arun
Singh, Nitish
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Culturally customizing websites for US Hispanic online consumers
Singh, Nitish
;
Baack, Daniel W.
;
Pereira, Arun
;
Baack, …
- In:
Journal of advertising research
48
(
2008
)
2
,
pp. 224-234
Persistent link: https://www.econbiz.de/10003742666
Saved in:
2
The culturally customized Web site : customizing web sites for the global marketplace
Singh, Nitish
;
Pereira, Arun
-
2005
Persistent link: https://www.econbiz.de/10004827566
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