Manrai, Lalita A.; Manrai, Ajay K.; Lascu, Dana-Nicoleta - In: International Business Review 10 (2001) 5, pp. 517-549
-Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Macedonia, Moldova, Poland, Romania, Serbia … country-cluster scheme is developed in two stages. First, selected demographic and economic indicators are analyzed to asses … the overall market potential and economic strength of the country. Next, several factors related to distribution and …