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~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
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Ball game
33
Ballsport
33
Professional sports
22
Profisport
22
Sportmarketing
17
Sports marketing
17
Consumer behaviour
12
Konsumentenverhalten
12
USA
12
United States
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Football
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Fußball
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Sport organization
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Sport event
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Higher education institution
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Sponsoring
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Sponsorship
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Sport
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Sports
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Arbeitsgruppe
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Brand image
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Markenimage
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Preismanagement
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Pricing strategy
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Team
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Athletes
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Brand extension
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Franchising
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Markentransfer
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Marketing management
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Marketingmanagement
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National Football League
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Personality psychology
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Persönlichkeitspsychologie
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Social values
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33
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Shapiro, Stephen L.
3
Simmons, Jason M.
3
Ballouli, Khalid
2
Drayer, Joris
2
Dwyer, Brendan
2
Naraine, Michael L.
2
Popp, Nels
2
Ross, Stephen D.
2
Sukhdial, Ajay
2
Walsh, Patrick
2
Aiken, Damon
1
Aiken, K. Damon
1
Baker, Thomas A., III.
1
Bakhsh, Jordan
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Bennett, Gregg
1
Bernthal, Matthew J.
1
Bortman, Eli C.
1
Braunstein-Minkove, Jessica R.
1
Brown, Brandon
1
Burden, Willie
1
Campbell, Richard M. <Jr.>
1
Chen, Mei-Yen
1
Cheng, Chih-Fu
1
Chien, Chih-I. James
1
Choi, J. Andrew
1
Cobbs, Joe
1
DeSchriver, Timothy D.
1
Dees, Windy
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Diehl, Mark A.
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Downing, James A.
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Fink, Janet
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Gordon, Brian
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Greenhalgh, Greg P.
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Greenwell, Chris
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Greenwell, T. Christopher
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Grivel, Elsa
1
Hambrick, Marion E.
1
Heere, Bob
1
James, Jeffrey D.
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Kahle, Lynn R.
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of sports economics
173
International journal of sport finance
56
Journal of sport management : the official journal of the North American Society of Sport Management
46
Applied economics
41
International journal of sport management and marketing : IJSMM
41
Sport management review
41
Applied economics letters
29
Discussion paper series / IZA
16
European Sport management quarterly : ESMQ
15
Atlantic economic journal : AEJ
12
Economic inquiry : journal of the Western Economic Association International
10
IZA Discussion Paper
10
International journal of sports marketing & sponsorship
10
NBER working paper series
10
Department of Economics working paper
9
Economics through sports
9
Eastern economic journal
8
Journal of economic behavior & organization : JEBO
8
Review of industrial organization : RIO
8
Sport and migration : borders, boundaries and crossings
8
Journal of economics and finance
7
Labour economics : official journal of the European Association of Labour Economists
7
Middlebury College working paper series
7
The sports business in the Pacific Rim : economics and policy
7
Academy of Management journal : AMJ
6
Contemporary economic policy : a journal of Western Economic Association International
6
European journal of operational research : EJOR
6
International Journal of Financial Studies : open access journal
6
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
6
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
6
The American economist : journal of Omnicron Delta Epsilon, the International Honor Society in Economics
6
The economics of sports
6
The journal of gambling business and economics
6
Working paper / National Bureau of Economic Research, Inc.
6
Discussion paper and working paper series / QUT School of Economics and Finance
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Journal of the Operational Research Society : OR
5
Journal of productivity analysis
4
Managerial finance
4
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ECONIS (ZBW)
33
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1
Factors influencing fan acceptance or rejection of a sport team's revolutionary rebrand
Simmons, Jason M.
;
Naraine, Michael L.
;
Greenwell, Chris
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 91-104
Persistent link: https://www.econbiz.de/10014315760
Saved in:
2
Predicting ticket holder no-shows : examining differences between reported and actual attendance at college football games
Popp, Nels
;
Simmons, Jason M.
;
Shapiro, Stephen L.
; …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10014292886
Saved in:
3
Toward a better understanding of parent versus local team branding in minor league baseball
Bernthal, Matthew J.
;
Ballouli, Khalid
;
Nugent, Nicholas
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10013198797
Saved in:
4
Cut from the same cloth : an examination of attachment to college football coaches
Mudrick, Michael
;
Fink, Janet
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 76-85
Persistent link: https://www.econbiz.de/10013198836
Saved in:
5
A study of satellite fans' existing team Identification and attitudes toward a new, local franchise : a case study of UK-Based National Football fans
Monaghan, Daniel
;
League, Daniel Read
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 322-336
Persistent link: https://www.econbiz.de/10013532052
Saved in:
6
It's about time : a longitudinal examination of attitudes and brand associations of a women's professional sport team
Wear, Henry
;
Naraine, Michael L.
;
Bakhsh, Jordan
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 128-140
Persistent link: https://www.econbiz.de/10013346956
Saved in:
7
NBA fan behavior : the effects of personality on NBA fandom and stickiness in pPurchasing related products
Wu, Yu-Tai
;
Wu, Yu-Feng
;
Cheng, Chih-Fu
;
Chen, Mei-Yen
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 141-156
Persistent link: https://www.econbiz.de/10013346961
Saved in:
8
Applying the customer-centric model to the investigation of brand communities of professional sports teams
Toder Alon, Anat
;
Schuv-Ami, Avichai
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
3
,
pp. 220-234
Persistent link: https://www.econbiz.de/10012667339
Saved in:
9
How sports sponsorship influences a sponsor's financial performance : a case study from the Korea Baseball Organization
Kim, Hyun-Min
;
Song, Woon Kyung
;
Lee, Sanghak
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
4
,
pp. 315-327
Persistent link: https://www.econbiz.de/10012816112
Saved in:
10
Self-branding through NFL team fanship : fans' desired self-image and its implications for branding practices
Wang, Jerred Junqi
;
Braunstein-Minkove, Jessica R.
; …
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
1
,
pp. 47-61
Persistent link: https://www.econbiz.de/10012597288
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