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~subject:"Brand image"
~person:"Kim, Jonghoon"
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Korean consumer perspectives on social media advertising and intention to join brand pages
Muk, Alexander
;
Chung, Christina
;
Kim, Jonghoon
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
4
,
pp. 384-294
Persistent link: https://www.econbiz.de/10010438493
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