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person:"Rudolph, Thomas"
~person:"Grewal, Dhruv"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Consumer behaviour
5
Konsumentenverhalten
5
USA
3
United States
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Information behaviour
2
Informationsverhalten
2
1987
1
Arbeitsproduktivität
1
Consumer goods
1
Economics of information
1
Emotion
1
Erfahrungsgüter
1
Experience goods
1
Human capital
1
Humankapital
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Informationsökonomik
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Internet marketing
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Labour productivity
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consumer sentiment
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emotional attachment
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handwritten typeface
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human presence
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humanization
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online reviews
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product packaging
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sales ranks
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Rudolph, Thomas
Grewal, Dhruv
Janiszewski, Chris A.
11
Krishna, Aradhna
8
Laran, Juliano
8
Wyer, Robert S.
8
Bagchi, Rajesh
7
Rucker, Derek D.
7
Shiv, Baba
7
Argo, Jennifer J.
6
Bearden, William O.
6
Berger, Jonah
6
Lichtenstein, Donald R.
6
McGill, Ann L.
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Vohs, Kathleen D.
6
Wilcox, Keith
6
Belk, Russell W.
5
Fishbach, Ayelet
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Folkes, Valerie S.
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Gal, David
5
Hoch, Stephen J.
5
Mogilner, Cassie
5
Pieters, Rik
5
Samper, Adriana
5
Sela, Aner
5
Sengupta, Jaideep
5
Simonson, Itamar
5
Thompson, Craig J.
5
Wang, Jing
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White, Katherine
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Zhang, Ying
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Aaker, Jennifer
4
Alba, Joseph W.
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Arnould, Eric J.
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Bolton, Lisa E.
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Chattopadhyay, Amitava
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Dahl, Darren W.
4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of retailing
16
Journal of the Academy of Marketing Science
9
Journal of marketing
8
Journal of business research : JBR
5
Journal of marketing research
5
MSI reports : working paper series
4
Psychology & marketing
4
Journal of retailing and consumer services
3
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Review of marketing research
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
Business & economics
1
Customer relationship management in electronic markets
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Electronic retailing
1
Emerald insight
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Essentials
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Handelsforschung
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of Consumer Marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Springer eBook Collection
1
SpringerLink / Bücher
1
The Routledge companion to consumer behavior
1
The journal of consumer marketing
1
The journal of product & brand management
1
Theoretische Fundierung und praktische Relevanz der Handelsforschung
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
Wertorientiertes Marketing : Unternehmensressourcen richtig nutzen
1
Whitepaper / Universität St. Gallen, Forschungszentrum für Handelsmanagement
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ECONIS (ZBW)
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1
Humanizing products with handwritten typefaces
Schroll, Roland
;
Schnurr, Benedikt
;
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
3
,
pp. 648-672
Persistent link: https://www.econbiz.de/10011929692
Saved in:
2
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
3
Shall I tell you now or later? : assimilation and contrast in the evaluation of experiential products
Wilcox, Keith
;
Roggeveen, Anne L.
;
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
4
,
pp. 763-773
Persistent link: https://www.econbiz.de/10009409014
Saved in:
4
Market price variation, perceived price variation, and consumers' price search decisions for durabel goods
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
21
(
1994
)
3
,
pp. 453-460
Persistent link: https://www.econbiz.de/10001174673
Saved in:
5
The value of time spent in price-comparison shopping : survey and experimental evidence
Marmorstein, Howard
- In:
Journal of consumer research : JCR ; an …
19
(
1992
)
1
,
pp. 52-61
Persistent link: https://www.econbiz.de/10001126039
Saved in:
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