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person:"Rudolph, Thomas"
~person:"Grewal, Dhruv"
~subject:"Price"
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Rudolph, Thomas
Grewal, Dhruv
Homburg, Christian
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1
Are low price and price matching guarantees equivalent? : the effects of different price guarantees on consumers' evaluations
Verma, Swati
;
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 99-108
Persistent link: https://www.econbiz.de/10012130013
Saved in:
2
Name-letters and birthday-numbers : implicit egotism effects in pricing
Coulter, Keith S.
;
Grewal, Dhruv
- In:
Journal of marketing
78
(
2014
)
3
,
pp. 102-120
Persistent link: https://www.econbiz.de/10010360372
Saved in:
3
An empirical investigation of the impact of gasoline prices on grocery shopping behavior
Ma, Yu
;
Ailawadi, Kusum L.
;
Gauri, Dinesh K.
;
Grewal, Dhruv
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 18-35
Persistent link: https://www.econbiz.de/10008935845
Saved in:
4
An empirical investigation of the impact of gasoline prices on grocery shopping behavior
Ma, Yu
;
Gauri, Dinesh
;
Ailawadi, Kusum
;
Grewal, Dhruv
- In:
MSI reports : working paper series
(
2010
)
1
,
pp. 3-59
Persistent link: https://www.econbiz.de/10008992313
Saved in:
5
Market price variation, perceived price variation, and consumers' price search decisions for durabel goods
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
21
(
1994
)
3
,
pp. 453-460
Persistent link: https://www.econbiz.de/10001174673
Saved in:
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