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subject:"Markenimage"
~subject:"Service quality"
~institution:"Gesellschaft für Integrierte Kommunikationsforschung"
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Markenimage
Service quality
Brand image
1
Consumer behaviour
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Deutschland
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Germany
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Konsumentenverhalten
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Media effect
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Gesellschaft für Integrierte Kommunikationsforschung
Springer Fachmedien Wiesbaden
8
IGI Global
3
National Bureau of Economic Research
3
Friedrich-Schiller-Universität Jena
2
Österreich / Bundesministerium für Verkehr, Innovation und Technologie
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Books on Demand GmbH <Norderstedt>
1
Center for Economic Research <Tilburg>
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Center of Market Oriented Product and Production Management
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Chambre de commerce et d'industrie de Paris
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Christian-Albrechts-Universität zu Kiel
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Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
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Erasmus Research Institute of Management
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Europäische Kommission / Gemeinsame Forschungsstelle
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Hubert Burda Media Holding Kommanditgesellschaft
1
Institut für Medien- und Konsumentenforschung <Erding>
1
Institutet för Ekonomisk Forskning <Lund>
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
1
Kassel University Press GmbH
1
Marketing Research Symposium <1977, Bloomington, Ind.>
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Society for Consumer Psychology.
1
United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Antitrust and Monopoly
1
Universitat Pompeu Fabra / Departament d'Economia i Empresa
1
Universität Greifswald
1
Verlag Dr. Kovač
1
World Advertising Research Center <Henley-on-Thames>
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Best for planning : b4p ; das ist der Plan
Gesellschaft für Integrierte Kommunikationsforschung
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2013-2021: München : GIK
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1.2013-2021
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