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~subject:"Online-Marketing"
~person:"Burmann, Christoph"
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Burmann, Christoph
Tucker, Catherine
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Goldfarb, Avi
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Kesler, Reinhold
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Location-based Advertising im Kontext von Big Data : Determinanten der Konsumentenakzeptanz
Warwitz, Claudius
-
2016
Persistent link: https://www.econbiz.de/10011459873
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2
Location-based advertising : privacy concerns no big deal
Schade, Michael
;
Piehler, Rico
;
Warwitz, Claudius
; …
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
33
(
2016
)
6
,
pp. 56-61
Persistent link: https://www.econbiz.de/10011612633
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