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~person:"Kaiser, Harry M."
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Advertising
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Cheese
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Gattungsmarke
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Generic brand
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Käse
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Marketing management
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Marketingmanagement
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Milchmarkt
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Kaiser, Harry M.
Bruhn, Manfred
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NICPRE / National Institute for Commodity Promotion Research and Evaluation
2
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
2
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ECONIS (ZBW)
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Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M.
;
Chiambalero, Chris
-
1999
Persistent link: https://www.econbiz.de/10001398684
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Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M.
-
1999
-
Rev
Persistent link: https://www.econbiz.de/10001439459
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