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~subject:"Akzeptanz"
~subject:"Milk market"
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Search: subject_exact:"Gattungsmarke"
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Akzeptanz
Milk market
Gattungsmarke
31
Generic brand
22
Markenartikel
13
Brand
10
USA
9
Brand management
7
Markenführung
7
United States
7
Arzneimittel
5
Generic drugs
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Generika
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Pharmaceuticals
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Theorie
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Theory
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Consumer behaviour
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Konsumentenverhalten
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Wettbewerb
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Demand
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Deutschland
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Markenpolitik
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Marketing management
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Marketingmanagement
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Nachfrage
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Produktmanagement
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Vertikales Marketing
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Advertising
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Arzneimittelmarkt
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Brand image
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Cheese
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Elasticity of substitution
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Germany
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Käse
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Lebensmitteleinzelhandel
2
Markenimage
2
Milchmarkt
2
Milchpolitik
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Milk policy
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Bruhn, Manfred
3
Meffert, Heribert
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Kaiser, Harry M.
2
Chiambalero, Chris
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Schriftenreihe Unternehmensführung und Marketing
3
NICPRE / National Institute for Commodity Promotion Research and Evaluation
2
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
2
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
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Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M.
;
Chiambalero, Chris
-
1999
Persistent link: https://www.econbiz.de/10001398684
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2
Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M.
-
1999
-
Rev
Persistent link: https://www.econbiz.de/10001439459
Saved in:
3
Markenstrategien im Wettbewerb : empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken (No Names)
Meffert, Heribert
;
Bruhn, Manfred
-
1984
Persistent link: https://www.econbiz.de/10000073382
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4
Markenstrategien im Wettbewerb : empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken (No Names)
Meffert, Heribert
;
Bruhn, Manfred
-
1984
Persistent link: https://www.econbiz.de/10004660616
Saved in:
5
Markenstrategien im Wettbewerb : Empirische Untersuchungen zur Akzeptanz von Hersteller-, Handels- und Gattungsmarken
Meffert, Heribert
-
1984
Persistent link: https://www.econbiz.de/10013506274
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