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~subject:"United States"
~person:"Challagalla, Goutam"
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Search: subject_exact:"IT-gestütztes Marketing"
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Betriebliches Bildungsmanagement
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Computer-assisted marketing
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Distribution channel
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Employer-provided training
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IT-gestütztes Marketing
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Challagalla, Goutam
Bijwaard, Govert
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The journal of personal selling & sales management : JPSSM
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Characteristics that enhance training effectiveness in implementing technological change in sales strategy : a field-based exploratory study
Sarin, Shikhar
;
Sego, Trina
;
Kohli, Ajay Kumar
; …
- In:
The journal of personal selling & sales management : JPSSM
30
(
2010
)
2
,
pp. 143-156
Persistent link: https://www.econbiz.de/10003981277
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