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subject:"USA"
subject:"Australia"
~subject:"Konsumentenverhalten"
~person:"Punyatoya, Plavini"
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Punyatoya, Plavini
Khare, Arpita
58
Chawla, Deepak
21
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13
Parayitam, Satyanarayana
13
Roy, Subhadip
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ECONIS (ZBW)
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1
Factors driving consumer loyalty intention towards e-tailers : an integrated model
Punyatoya, Plavini
;
Satpathy, Anurag
;
Agrawal, Arjun
- In:
International journal of business information systems : …
27
(
2018
)
4
,
pp. 466-492
Persistent link: https://www.econbiz.de/10011856689
Saved in:
2
Factors affecting trust towards online retailers in India : an empirical study
Punyatoya, Plavini
- In:
International journal of business innovation and research
17
(
2018
)
3
,
pp. 342-360
Persistent link: https://www.econbiz.de/10011966978
Saved in:
3
Investigating the influence of TQM, service quality and market orientation on customer satisfaction and loyalty in the Indian banking sector
Pattanayak, Durgesh
;
Koilakuntla, Maddulety
;
Punyatoya, …
- In:
International journal of quality & reliability management
34
(
2017
)
3
,
pp. 362-377
Persistent link: https://www.econbiz.de/10011694508
Saved in:
4
Effect of perceived brand environment-friendliness on Indian consumer attitude and purchase intention : an integrated model
Punyatoya, Plavini
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 258-275
Persistent link: https://www.econbiz.de/10011298767
Saved in:
5
Evaluation of branding strategies for global versus local brand : the role of concept consistency
Punyatoya, Plavini
- In:
International journal of business excellence
7
(
2014
)
1
,
pp. 112-128
Persistent link: https://www.econbiz.de/10011482059
Saved in:
6
Consumer evaluation of brand extension for global and local brands : the moderating role of product similarity
Punyatoya, Plavini
- In:
Journal of international consumer marketing
25
(
2013
)
3
,
pp. 198-215
Persistent link: https://www.econbiz.de/10009761420
Saved in:
7
Effect of perceived brand foreignness on branding strategy evaluation for high and low involvement products
Punyatoya, Plavini
- In:
International journal of business and emerging markets …
5
(
2013
)
1
,
pp. 28-45
Persistent link: https://www.econbiz.de/10009704243
Saved in:
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