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~type_genre:"Conference proceedings"
~person:"Backhaus, Klaus"
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Backhaus, Klaus
Meffert, Heribert
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Münsteraner Marketing-Symposium <6, 2007, Münster (Westf)>
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ECONIS (ZBW)
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Marktorientierte Unternehmensführung in gesellschaftlicher Verantwortung : Dokumentation des 6. Münsteraner Marketing-Symposiums vom 12. Mai 2007 zu Ehren des 70. Geburtstags von P...
Backhaus, Klaus
(
contributor
);
Meffert, Heribert
(
honouree
)
-
2008
Persistent link: https://www.econbiz.de/10003737651
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Marketing in der Rezession : Dokumentation des Workshops vom 17. Juni 1993
Meffert, Heribert
(
contributor
);
Wagner, Helmut
(
contributor
)
-
1993
Persistent link: https://www.econbiz.de/10013330210
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