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isPartOf:"Qualitative market research : an international journal"
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Qualitative market research : an international journal
Journal of retailing and consumer services
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Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
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Marketing in the cyber era : strategies and emerging trends
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The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
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Understanding the different types of UGC participants and social context for fashion brands : insights from social media platforms
Naeem, Muhammad
;
Ozuem, Wilson
- In:
Qualitative market research : an international journal
25
(
2022
)
2
,
pp. 181-204
Persistent link: https://www.econbiz.de/10013380423
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