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subject:"Geschichte"
~subject:"Brand management"
~isPartOf:"Baltic Journal of Economic Studies"
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Geschichte
Brand management
Bekleidungsindustrie
2
Clothing industry
2
Fashion
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Markenführung
2
Mode
2
fashion industry
2
Branchenentwicklung
1
Brand
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Internet marketing
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Markenartikel
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Online-Marketing
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Sector development
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Textile trades
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Textilhandwerk
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Ukraine
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Vertriebsweg
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art industry
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branding
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changing the business line
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creative economy
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cultural brands
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designer brands
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digital technologies
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fashion brands
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international subcontracting
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investment
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Derman, Lilia
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Kudina, Alevtyna
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Oklander, Mykhailo
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Rusakov, Serhii
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Skovronskyi, Bohdan
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Baltic Journal of Economic Studies
Journal of fashion marketing and management
44
Journal of retailing and consumer services
22
Journal of global fashion marketing : JGfM
18
Journal of business research : JBR
14
The journal of brand management : an international journal
9
The journal of product & brand management
9
Asia Pacific journal of marketing and logistics
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
International journal of retail & distribution management
5
Business history
4
Cogent business & management
4
International journal of advertising : the review of marketing communications
4
International journal of business and globalisation : IJBG
4
International journal of retail and distribution management
4
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
3
International journal of islamic marketing and branding
3
International journal of production economics
3
Journal of global marketing
3
Journal of historical research in marketing
3
Journal of marketing management : MM
3
Journal of promotion management : innovations in planning and applied research
3
Psychology & marketing
3
Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
3
Springer Series in Fashion Business
3
Sustainable Luxury : An International Perspective
3
Brands : interdisciplinary perspectives
2
Building corporate identity, image and reputation in the digital era
2
Contemporary case studies on fashion production, marketing and operations
2
Corporate governance : international journal of business in society
2
European journal of marketing : EJM
2
European retail research
2
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
2
Global marketing strategies for the promotion of luxury goods
2
International journal of management practice : IJMP
2
Journal of Islamic marketing
2
Journal of consumer behaviour
2
Journal of international consumer marketing
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ECONIS (ZBW)
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Fashion industry in Ukraine : development and prospects
Derman, Lilia
;
Skovronskyi, Bohdan
;
Rusakov, Serhii
- In:
Baltic Journal of Economic Studies
9
(
2023
)
2
,
pp. 118-128
Persistent link: https://www.econbiz.de/10014290826
Saved in:
2
Channels for promotion of fashion brands in the online space
Oklander, Mykhailo
;
Kudina, Alevtyna
- In:
Baltic Journal of Economic Studies
7
(
2021
)
2
,
pp. 179-187
Persistent link: https://www.econbiz.de/10012587097
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