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subject:"Textilindustrie"
~subject:"Consumer behaviour"
~person:"Cervellon, Marie-Cécile"
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Consumer behaviour
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Cervellon, Marie-Cécile
Ko, Eunju
24
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11
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Muthu, Subramanian Senthilkannan
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Khare, Arpita
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1
Ethical fashion dimensions : pictorial and auditory depictions through three cultural perspectives
Carey, Lindsey
;
Cervellon, Marie-Cécile
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 483-506
Persistent link: https://www.econbiz.de/10010530866
Saved in:
2
Victoris's dirty secrets : effectiveness of green not-for-profit messages targeting brands
Cervellon, Marie-Cécile
- In:
Green advertising and the reluctant consumer
,
(pp. 110-122)
.
2014
Persistent link: https://www.econbiz.de/10010399376
Saved in:
3
Something old, something used : determinants of women's purchase of vintage fashion vs second-hand fashion
Cervellon, Marie-Cécile
;
Carey, Lindsey
;
Harms, Trine
- In:
International journal of retail & distribution management
40
(
2012
)
12
,
pp. 956-974
Persistent link: https://www.econbiz.de/10009672349
Saved in:
4
Victoria's dirty secrets : effectiveness of green not-for-profit messages targeting brands
Cervellon, Marie-Cécile
- In:
Journal of advertising : official publication of the …
41
(
2012
)
4
,
pp. 133-145
Persistent link: https://www.econbiz.de/10009762977
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