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~person:"Bojanic, David C."
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Search: subject_exact:"Veranstaltung"
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Veranstaltung
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2008
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Consumer behaviour
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Event marketing
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Bojanic, David C.
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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Using a trade market analysis technique to refine measurements for economic impact analysis of special events
Warnick, Rodney B.
;
Bojanic, David C.
;
Xu, Feng
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
1
,
pp. 52-65
Persistent link: https://www.econbiz.de/10010474697
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2
The role of purchase decision involvement in a special event
Bojanic, David C.
;
Warnick, Rodney B.
- In:
Journal of travel research : a quarterly publication of …
51
(
2012
)
3
,
pp. 357-366
Persistent link: https://www.econbiz.de/10009547182
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