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Journal of marketing theory and practice
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
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Business logistics management : theory and practices
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Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben
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Dynamics in logistics : second international conference, LDIC 2009, Bremen, Germany, August 2009 ; proceedings
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Festskrift tillägnad professor emeritus, juris doktor Gösta Eberstein : sjuttioårsdagen den 4 December 1950
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OR spectrum : quantitative approaches in management
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Strategic marketing management in Asia : case studies and lessons across industries
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The journal of product innovation management : an international publication of the Product Development & Management Association
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The supply chain in manufacturing, distribution, and transportation : modeling, optimization, and applications
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Use of science and technology in business : exploring the impact of using activity for systems, organizations, and people
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Verpackung - Medium im Trend der Wünsche : Marketing-Instrument Verpackung
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Weinmarketing : Kundenwünsche erforschen, Zielgruppen identifizieren, innovative Produkte entwickeln
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Consumer responses to bonus pack and product enlargement claims
Carlson, Jay P.
;
Weathers, Danny
;
Swain, Scott D.
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 59-71
Persistent link: https://www.econbiz.de/10011450454
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