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~type_genre:"Aufsatz im Buch"
~person:"Burel, Simone"
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BASF-Aktiengesellschaft
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Von Fukushima zum Tanz der Banker - die (un)sichtbare Hand in der Globalisierungskommunikation : [ausgewählte Beiträge des III. Internationalen Hamburger Kongresses zur Wirtschaftskommunikation (IHCW 2011)]
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Sprachliche Konstituierung von Unternehmensidentität am Beispiel der textuellen Selbstdarstellung von BASF
Burel, Simone
- In:
Von Fukushima zum Tanz der Banker - die (un)sichtbare …
,
(pp. 127-140)
.
2015
Persistent link: https://www.econbiz.de/10011502606
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