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Search: Marketing as an applied science lessons from other business disciplines Tim Hughes, David Bence, Louise Grisoni, Nicholas O'Regan and David Wornham.
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European journal of marketing : EJM
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Marketing
as
an
applied
science
:
lessons
from
other
business
disciplines
Hughes, Tim
;
Bence, David
;
Grisoni, Louise
;
O'Regan, …
- In:
European journal of marketing : EJM
46
(
2012
)
1/2
,
pp. 92-111
Persistent link: https://www.econbiz.de/10009514319
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