We derive equilibrium incentives to use comparative advertising that pushes up own brand perception and pulls down the brand image of targeted rivals. Data on content and spending for all TV advertisements in OTC analgesics enable us to construct matrices of dollar rival targeting and estimate...

Payments at the time of marriage, which are ubiquitous in developing countries, can be substantial enough to impoverish parents. Brideprice and dowry have both been linked to domestic violence against women, and inflation in these payments has prompted legislation against them in several...

Relative to developed countries, there are far fewer women than men in parts of the developing world. Estimates suggest that more than 200 million women are demographically 'missing' worldwide. To explain the global 'missing women' phenomenon, research has mainly focused on excess female...