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ECONIS (ZBW)
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1
Diversity and consumer dispositions towards foreign countries in an emerging market
Belbağ, Aybegüm Güngördü
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2218-2238
Persistent link: https://www.econbiz.de/10014449814
Saved in:
2
Experiential response and intention to purchase in the cocreative consumption of music : the Nine Inch Nails experiment
Aucouturier, Jean-Julien
;
Fujita, Marketa
;
Sumikura, Hiroko
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
4
,
pp. 219-227
Persistent link: https://www.econbiz.de/10011477037
Saved in:
3
Reassessing the influence of mental intangibility on consumer decision‑making
Rizomyliotis, Ioannis
;
Konstantoulaki, Kleopatra
; …
- In:
International journal of market research : JMRS ; the …
59
(
2017
)
4
,
pp. 409-421
Persistent link: https://www.econbiz.de/10011796602
Saved in:
4
The impact of firm reputation on customers' responses to service failure : the role of failure attributions
Nikbin, Davoud
;
Ismail, Ishak
;
Marimuthu, Malliga
; …
- In:
Business strategy series
12
(
2011
)
1
,
pp. 19-29
Persistent link: https://www.econbiz.de/10009007748
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5
Happiness for sale : do experiential purchases make consumers happier than material purchases?
Nicolao, Leonardo
;
Irwin, Julie R.
;
Goodman, Joseph K.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
2
,
pp. 188-198
Persistent link: https://www.econbiz.de/10003880176
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6
Quantifying cross and direct network effects in online consumer-to-consumer plaftorms
Chu, Junhong
;
Manchanda, Puneet
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
6
,
pp. 870-893
Persistent link: https://www.econbiz.de/10011617435
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7
Emerging market consumers' country of production image, trust and quality perceptions of global brands made-in
China
Ar, Aybeniz Akdeniz
;
Kara, Ali
- In:
The journal of product & brand management
23
(
2014
)
7
,
pp. 491-503
Persistent link: https://www.econbiz.de/10010463504
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8
Functional and social value of chinese brands
Yang, Shuang
;
Jiménez, Fernando R.
;
Hadjimarcou, John
; …
- In:
Journal of global marketing
32
(
2019
)
3
,
pp. 200-215
Persistent link: https://www.econbiz.de/10012201026
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9
Strategic recommendations for new product adoption in the Chinese market
Chao, Chih-Wei
;
Reid, Mike
;
Lai, Po-Hsin
;
Reimers, Vaughan
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 176-188
Persistent link: https://www.econbiz.de/10012202803
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10
Outbreaks of animosity against the West in
China
: effects on local brand consumption
Heinberg, Martin
- In:
International marketing review
34
(
2017
)
4
,
pp. 514-535
Persistent link: https://www.econbiz.de/10011760568
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