"Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades? Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies? This book tackles these and other fundamental theoretical...

"Innovation is at the core of the development of countries and the advantage of firms. Much attention has been paid to how companies in advanced economies innovate to serve the needs of highlight demanding and wealthy consumers who are willing to pay premium pricing for new products and...

Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. By analyzing multiple companies operating across over a dozen emerging markets in Asia, Latin America, Africa and...