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type_genre:"Fallstudie"
~person:"Hoholm, Thomas"
~subject:"Ethnologie"
~type_genre:"Aufsatz in Zeitschrift"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Studying
innovation
processes in real-time : the promises and challenges of ethnography
Hoholm, Thomas
;
Araujo, Luis
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 933-939
Persistent link: https://www.econbiz.de/10009349161
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