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Persistent link: https://www.econbiz.de/10013520399
This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the … Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the … Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust …
Persistent link: https://www.econbiz.de/10012398154
This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows. The...
Persistent link: https://www.econbiz.de/10012398246
Vorworte: Reihenherausgeber: Prof. René Schmidpeter -- Alexandra Hildebrandt / Werner Landhäußer: Die Rolle der Digitalisierung: denken – verstehen - handeln -- Alexandra Hildebrandt / Werner Landhäußer: Die wichtigsten Fragen zur Digitalisierung von A bis Z -- Raimund Frey: Das Fenster...
Persistent link: https://www.econbiz.de/10014018457
Die Arbeitswelt 4.0 kompetent gestalten -- Supply Chain Management (SCM) 4.0 – der Einstieg in eine intelligente Unternehmenssteuerung -- Information und Communication Technology (ICT) 4.0 -- Governance 4.0 -- Workspace Design für höhere Innovation und Effizienz -- Eine Schweizer Bank im...
Persistent link: https://www.econbiz.de/10014018588
Europe enlarged its boundaries in 2004 with the accession of ten new member states to the European Union. The creation of an effective information society is seen as critical to the global competitiveness of Europe. Based upon detailed data collection and rigorous analysis, the book presents a...
Persistent link: https://www.econbiz.de/10011999880
of the Internet, which can provide a new means of socio-economic growth and development in Europe. While sharing many …
Persistent link: https://www.econbiz.de/10012397754
Introduction -- Smart City Trends and Developments -- EU-China Policy Framework -- Assessment Framework for Pilot Cities -- Synopsis of EU-China Pilot Smart Cities -- Analysis of EU and China Pilot Cities -- Emerging Trends and Open Challenges -- Recommendations -- Next Steps.
Persistent link: https://www.econbiz.de/10014306584
This book provides an introduction to the history, founding principles, institutions, and activities of the EU and an overview of the 25 member States. It includes a detailed description of the EU policies on research, innovation and technology by emphasizing common objectives of greater...
Persistent link: https://www.econbiz.de/10013520418
Die Digitalisierung der Wirtschaft -- Big Data: Dynamo oder Dynamit? -- Vertrieb und Marketing 4.0 -- Die Vernetzung von Online und Offline -- Strategische Vertriebsziele -- Organisatorische Grundlagen -- Führung von Vertrieb und Marketing 4.0 -- Digitale Werkzeuge und interne Steuerung --...
Persistent link: https://www.econbiz.de/10014021156