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RSPCA : the IDM business performance awards 2008 ; highly recommended award winner ; campaign ; "Home for Life"
Boothby, Kate - In: Journal of direct, data and digital marketing practice … 10 (2008/09) 4, pp. 356-364
Persistent link: https://www.econbiz.de/10003859067
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Powergen : the journey to marketing optimisation
Perrett, Mark - In: Journal of direct, data and digital marketing practice … 9 (2007/08) 1, pp. 76-83
Persistent link: https://www.econbiz.de/10003519363
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Vodafone Limited campaign : Welcome Call - the IDM Business Performance Awards 2006, highly commended
Boothby, Kate - In: Journal of direct, data and digital marketing practice … 9 (2007/08) 2, pp. 168-178
Persistent link: https://www.econbiz.de/10003588155
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Tesco Stores Limited : the IDM Business Performance Awards 2006, Silver Award Winner and Innovation Winner Campaign ; Tesco Clubcard - simpler and more rewarding
Boothby, Kate - In: Journal of direct, data and digital marketing practice … 9 (2007/08) 2, pp. 191-197
Persistent link: https://www.econbiz.de/10003588158