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~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of business research : JBR
436
SpringerLink / Bücher
420
Working Papers / eSocialSciences
316
Technological forecasting & social change : an international journal
245
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
IDB Publications (Working Papers)
209
Journal of economic literature
178
Springer eBook Collection
178
Management science : journal of the Institute for Operations Research and the Management Sciences
150
International journal of internet marketing and advertising : IJIMA
145
Information systems research : ISR
141
The economic journal : the journal of the Royal Economic Society
140
Proceedings / Federal Reserve Bank of Chicago
133
NBER working paper series
130
Journal of Economic Studies
123
Federal Reserve Bulletin
121
Econ Focus
118
Tourism management : research, policies, practice
116
Economic Review
115
Journal of management information systems : JMIS
115
MPRA Paper
111
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
NBER Working Paper
100
Proceedings - Economic Policy Symposium - Jackson Hole
100
Edward Elgar E-Book Archive
98
Working paper / National Bureau of Economic Research, Inc.
98
CESifo working papers
96
Research Memorandum / Graduate School of Business and Economics (GSBE), School of Business and Economics
96
Industrial marketing management : the international journal for industrial and high-tech firms
95
Research Memoranda / Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
94
Southern economic journal
94
International Journal of Economics and Business Research
92
Springer eBook Collection / Business and Economics
91
Business horizons
90
Routledge studies in the history of economics
90
FRBSF Economic Letter
88
History of political economy
85
Routledge frontiers of political economy
85
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ECONIS (ZBW)
96
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1
Buzzing with disclosure of social shopping rewards
Coker, Kesha K.
;
Smith, Denise S.
;
Altobello, Suzanne A.
- In:
Journal of research in interactive marketing : …
9
(
2015
)
3
,
pp. 170-189
Persistent link: https://www.econbiz.de/10011418525
Saved in:
2
Testing a conceptual model of Facebook brand page communities
Shao, Wei
;
Ross, Mitchell
- In:
Journal of research in interactive marketing : …
9
(
2015
)
3
,
pp. 239-258
Persistent link: https://www.econbiz.de/10011418529
Saved in:
3
Consumers' attitude towards social media advertising and their behavioural response : the moderating role of corporate reputation
Boateng, Henry
;
Okoe, Abednego Feehi
- In:
Journal of research in interactive marketing : …
9
(
2015
)
4
,
pp. 299-312
Persistent link: https://www.econbiz.de/10011456005
Saved in:
4
Exploring the Facebook Like : a product and service perspective
Pelletier, Mark J.
;
Horky, Alisha Blakeney
- In:
Journal of research in interactive marketing : …
9
(
2015
)
4
,
pp. 337-354
Persistent link: https://www.econbiz.de/10011456289
Saved in:
5
Factors affecting stickiness and word of mouth in mobile applications
Kim, Seeun
;
Baek, Tae Hyun
;
Kim, Youn-Kyung
;
Yoo, Kyunga
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 177-192
Persistent link: https://www.econbiz.de/10011567072
Saved in:
6
Does Facebook usage lead to conspicuous consumption? : the role of envy, narcissism and self-promotion
Taylor, David G.
;
Strutton, David
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10011567082
Saved in:
7
Social media and consumer engagement : a review and research agenda
Barger, Victor
;
Peltier, James
;
Schultz, Don E.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
4
,
pp. 268-287
Persistent link: https://www.econbiz.de/10011639148
Saved in:
8
Mind in eBay, body in Macy's : dual consciousness of virtuo-physical consumers and implications for marketers
Banerjee, Syagnik
;
Longstreet, Phil
- In:
Journal of research in interactive marketing : …
10
(
2016
)
4
,
pp. 288-304
Persistent link: https://www.econbiz.de/10011639154
Saved in:
9
"Digital buddies" : parasocial interactions in social media
Yuksel, Mujde
;
Labrecque, Lauren I.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
4
,
pp. 305-320
Persistent link: https://www.econbiz.de/10011639158
Saved in:
10
The role of disclosure of social shopping rewards in social buzz
Coker, Kesha K.
;
Altobello, Suzanne A.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
4
,
pp. 321-337
Persistent link: https://www.econbiz.de/10011639164
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